GE, Uber & Quirky Team Up – Marketing Adventure in NYC Land

Sometimes it’s just fun to take a look at some of the quirky marketing and promotional ideas that even large companies stray into…just to make a buck with their product or service…or at least gain some exposure.  With a main corporate character named Quirky headlining this marketing adventure…attention and imagination is captured right out of the gate. Throw in a century old blue chip Goliath like General Electric…and a cutting edge people transporter like Uber and blend vigorously. The result: Summertime, weekend delivery of cool air conditioners to hot, sweaty NYC residents…even 6 floors up.

New York City resident?…there’s a good chance that sometime this summer you’ll be sweating, cursing and fanning yourself in your blast furnace apartment…because your air conditioner died.  Or worse yet,  wondering how in the hell a city that gets so freezing cold in the Winter…can possibly get so damned hot in Summer and wishing evil on whoever it was that decided most apartments in the city don’t need air conditioners.

Your solution: air conditioners on demand…brainchild joint venture by GE, Uber and a company called Quirky.

For a cool $300, between 9 a.m. and 9 p.m. during the weekends of May 31, June 7 and June 14, Uber will deliver a Quirky and GE-manufactured Aros smart air conditioner to your door—“Even if you live in a six-floor walk-up,” Uber says, which is nice.

The downside is that you’ll be responsible for installing the window unit yourself. But once it’s in, the Aros learns your habits, monitors energy usage, and suggests ways to conserve power.

Read More – Time

New York City too hot? Uber will deliver air conditioners right to your door

Quirky NYC air conditioner promotion


Stay #UberCOOL this Summer with Uber + Quirky

New York City, we love you. But we’ll admit that we love you a little less when it’s 90 degrees outside with 100% humidity. It’s bad enough that we need to change our clothes three times a day due to sheer perspiration, but worse, we have the added burden of worrying about how to keep our abodes cool. Lugging an air conditioner up six flights of stairs is no easy feat! That’s why we’re teaming up with Quirky and GE to bring you UberCOOL, on-demand delivery of Aros, the world’s smartest air conditioner. Now you definitely don’t have to worry about breaking a sweat!

Read More – Uber


Not dicey enough for you?  Read this and you might think you’ve seen it all!

Jesus Image on Rusted Air Conditioner?

One man in Mississippi says there’s a miracle on the side of an old air conditioning unit. Christopher Goldsberry says on the side of the unit, is an image of the face of Jesus.

Goldsberry admits not everyone can see the image, but he says when he saw it in a junk dealer’s yard, he had to have it.

Read More – WTSP